We were sitting in the surf when I said:
“I won’t be here next week. I have to go back to the office.”
This was during COVID.
He asked: “Are you looking forward to that?”
“No, not really.”
“Then why do you do it?”
“What else would I do?”
That question sat between us for a moment.
Then he said: “What do you actually do?”
I told him.
And he said: “There’s a way to do that without ever going back to the office.”
Five years later, I’m running VirtualDOO and haven’t been back.
Sometimes freedom is one question away.
Lloyd
PS – If you’re stuck in the day-to-day of your business, the Operational Readiness Assessment shows you exactly what’s keeping you trapped.
PPS – Shout out to James Schramko who liberated me from corporate world.
Photo Credit: Tony Palmer



